2022新北市議員候選人—蔡畹鎣黨內初選視覺識別
「新星」為此次競選識別的主要概念
鑑於前新北市副發言人蔡畹鎣首次參與地方選舉
名字少見且筆畫較為複雜
因此我們使用本名作為Logo
利於政壇新秀曝光露出
將鎣字閃耀發光之意涵與菱形輔助圖形結合
象徵青年參政的希望及光芒

2022 New Taipei City councilor candidate - Naomi Tsai, primary selection visual identity
‘Nova’ our main concept for this selection
generated from the notion of that it’s Naomi Tsai’s (former vice spokeswomen of New Taipei City)
very first election campaign
The Chinese characters of her name are rather rare and complicated
we redesigned the font and made her name as her personal branding Logo for continuous media exposure
‘鎣‘ pronounced as ’rong’
contains the meaning of to polish and to shine
We simplified and embedded the symbols into a single triangle
representing the hope and brightness of the young generation devoting themselves into politics